23 Baby Freebies in Canada & How to Get Free Baby Stuff



Everyone loves free stuff! We’ve rounded up some awesome freebies for the most important person in your household – your baby! Little one’s can be expensive, so be sure to take advantage of these free offers that are available to you right now. 

Free baby products

1. Similac

If you’re planning on using baby formula sign up for the Similac Club. You will get approximately $200 in free baby products and coupons. 

2. Enfamil

When you join the My Family Beginnings by Enfamil A+ Program you will receive free formula samples, baby products, a magazine subscription, as well as coupons valued at $160. 

Enfamil also offers a free sample of their Enfagrow A+ Toddler Drink when you sign up here.

3. Nestlé Baby & me

You can score a free baby pack, samples, coupons, and more! Just sign up for a membership with Nestlé Baby & me.

4. Thyme Maternity

Join Thyme Maternity’s Bump Benefits for offers, free samples and coupons worth up to $400. While you’re there you can also shop their great selection of maternity clothes.

4. FamilyRated Club

By joining the FamilyRated Club you will have the chance to receive free products geared to your family in exchange for your honest review. You can receive items like: household cleaners (to help deal with the mess that comes hand in hand with having kids), snacks, and body wash for your little ones.

5. Amazon

Amazon will send you a free gift when you create an Amazon Baby Registry. To be eligible for this offer you need to be a current Prime member, have 20 registry items added to your list, and have a value of at least $25 purchased from your registry.

6. Best Buy

Become a part of Best Buy’s Baby Samplers Club for a chance to receive baby and maternity products in return for your opinion of them. 

7. Chapters Indigo

When you create a baby registry at Chapters Indigo you will receive a memory book for your baby, as well as other offers and savings. You can sign up here!

8. London Drugs

London Drugs will give you a Baby Welcome Package when you sign up for one online. This retailer is available to residents of British Columbia, Alberta, Manitoba, or Saskatchewan.

8. Huggies

When you sign up for Huggies Rewards you will get free newborn diapers and wipes. If your baby is already over 4 weeks old they will send you product coupons as an substitute.

9. Babies R Us

Sign up for a Babies R Us Baby Registry and you will get a swag bag filled with trial baby products and coupons.

10. Sobey’s

Sobeys has a Baby Be Healthy program that provides you with free prenatal vitamins and advice. To receive this you just need to sign up at the pharmacy at your nearest Sobeys. You can read more about the program here.

11. Thrifty Foods

Thrifty Foods also has a Baby Be Healthy program available to its customers. If you live in British Columbia visit your local store’s pharmacy to sign up and receive free prenatal vitamins and advice.

12. Influenster

Influenster gives its members a chance to test and review new products. They recently gave out packages of Pampers diapers to some of their members to try!

13. MAM

Join the MAM Club for a free baby development calendar, pregnancy calendar, and more! You’ll also be able to enter contests for the chance to win some awesome prizes.

14. Welcome Wagon

The Welcome Wagon has been helping parents since 1930 and now offer their services in over 500 communities across Canada. They offer in-home and hospital visits where one of their representatives will bring you a free gift to help welcome you into parenthood. They also offer Welcome Wagon Family Events in many local communities. At the event you will receive a free gift bag and hear from experts and guest speakers.  You can learn more about the Welcome Wagon program and their family events here.

15. buybuy Baby

When you create your baby registry with buybuy Baby they will surprise you with a free goody bag!

16. family.one

Previously known as Baby Box Canada, family.one gives you access to free products from major brands when you sign up for a family.one account online. You will also be able to enter contests. family.one gives away over $51,000 in prizes each month. 


17. Heinz Baby

Heinz Baby provides coupons for their products here.

18. P&G Everyday

Procter & Gamble offers coupons for many of their brands here.

19. Cetaphil

When you’re a part of the Cetaphil Parents Club you’ll get coupons, savings, and more.

20. Save.ca

Save.ca provides coupons and deals for a variety of categories including grocery, baby, and household items. Check them out here.

Reward Programs

21. Pampers

Pampers’ diapers come with a coupon code that you can redeem for points. When you have collected enough points you are eligible to trade them in for toys, baby items, household products, and more. Sign up for the Pampers Club to learn more!

22. Huggies

When you sign up for Huggies Rewards you will earn 10 points for every dollar you spend on eligible Huggies products. Once you’ve earned enough points you can redeem them for toys, diapers, gift cards, and more.

23. Healthy Essentials Rewards

If you use Johnson & Johnson products remember to become a member of their Healthy Essentials Rewards program. You will get 60 points just for signing up! The points you earn can then be redeemed for prizes and rewards.

24. The Baby Box Co.

You can sign up for free online parenting classes with The Baby Box Co. When you finish an educational course you will become eligible for rewards.

Canadian baby and kids shows

We’ve also compiled a list of Canada’s top baby and kids shows, fairs and expos just for you! 

Although admission is usually required, when you attend a show you can receive a ton of free samples and products from the vendors. Make sure to bring a reusable shopping bag to collect all the things that you’ll likely receive! 

Many baby show vendors also have meet and greets with your child’s favourite TV characters, educational seminars from leading experts, 3D ultrasound services, booths where you can try out popular baby products, and contests that you can enter for a chance to win free products. Check your local baby show’s website for specific details about what you can expect when you visit.


British Columbia


New Brunswick

Newfoundland and Labrador


Prince Edward Island



Free resources and activity ideas

Sometimes great advice can be worth so much more than a physical item. Remember to take a look at the Canadian government’s website, your province’s website, and also your local municipality’s website for free prenatal and postnatal information and health programs.

The Canadian Pediatric Society also has a wealth of knowledge on their website including community-based support programs for parents (by province) and a list of resources and links on various children’s health topics that will help every Canadian parent gather the information they need. 

Many hospitals offer free lactation consultant services. If you would like to breastfeed but have questions or are finding it difficult, ask your hospital if they provide free support.

Are you worried that your child’s car seat may not be properly installed? St. John Ambulance provides free car seat clinics in Ontario. You can also check with your city to see if they provide free car seat clinics.

A lot of cities also provide a list of free classes or supervised drop-in’s where you can bring your little one to socialize with others in their age group. These recreation programs are amazing because they help your child develop their fine and gross motor skills while they play and create.

You should also look up local companies that offer parent and tot classes in your neighbourhood as many of them will offer you your first class for free. Some examples of classes you can do with you little one are: music, dance, gymnastics, postnatal yoga, or postnatal pilates classes.

If your child loves reading books, take them for a visit to a library in your area. You most likely know that libraries allow you to borrow books for free, but did you also know that there are often programs where you’ll get to enjoy story time, nursery rhymes, and singing too?

Important note

If this is not your first child, some of these offers may not be available to you if you have already received them in the past for a previous child. Remember that current offers are subject to change.

What to read next

Over to you

There are so many items you need to purchase when you prepare to bring your little bundle of joy home with you. We really hope that our list helps to make this new chapter of your life a little easier!

We would love to know your favourite place to get free baby items and your favourite baby and kids shows. Please let us know if we’ve missed any and we’ll add them to our list. Congratulations on the newest addition to your family!

About the author

Shamarra Gray
Shamarra Gray is a business professional in the insurance industry, writer, wife and mother. Shamarra loves travelling, video games, fitness and reading. In her spare time she is winning contests and teaching others how they can also get the finer things in life for free. Read more

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